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It’s a new bag of jackass stunts by the same bunch of jackasses. Except this time it’s all in 3D! And that was apparently what all the kids were waiting for. An estimated $50 million dollars worth of tickets boosted “Jackass 3D” to the top of the box office, easily besting the star-studded second-place finisher “Red”, which turned in a respectable finish with $22.5 million in its debut. I guess you can say that in a battle of the demos, the young took this one by a landslide. Despite star power and nearly three times the budget, the Bruce Willis actioner “Red” couldn’t quite overcome the kicks to the groin and other assorted genius “stunts” of “Jackass 3D”. They should have asked Helen Mirren if she was up for it.
With $50 million already in the bank in its first week out, “Jackass 3D”, the third part in the franchise about stupid adolescents doing very stupid things to one another and their own bodies for the sake of fame and fortune, is well on its way to being the highest-grossing entry yet. The first one, in 2002, topped off at $74.5 million, while the second one in 2006 did slightly better with $84.6 million in worldwide box office.
Other notables for the weekend include a limited theatrical release for Clint Eastwood’s “Hereafter”, which opened in six locations before going wide next week. Last week’s #1, David Fincher’s “The Social Network” couldn’t manage enough friends to stay on top, falling two spots to #3 in its third week of release. The film has earned $63 million so far.
Meanwhile, Zack Snyder’s “Legend of the Guardians: The Owls of Ga’Hoole” continues to struggle. In four weeks of release, the film has only made $46 million, still well south of its $80 million dollar budget. Including worldwide ticket sales, the CG film has grossed $72 so far. Equally disappointing is Wes Craven’s teen slasher “My Soul to Take”, which dropped all the way to 8th place in its second week. I guess it’s safe to say that Craven doesn’t quite have another horror franchise on his hands. On a positive note, once “Scream 4″ opens next year, no one will even remember he tried to launch another franchise.
1 —–Jackass 3-D—–$50,000,000 —– $50,000,000
2 —–Red —– $22,500,000 —– $22,500,000
3 —–The Social Network —–$11,000,000—–$63,119,000
4 —–Secretariat —–$9,503,000—– $27,517,000
5 —–Life as We Know It —–$9,200,000 —– $28,865,000
6 —–Legend of the Guardians: The Owls of Ga’Hoole —–$4,235,000—– $46,002,000
7 —–The Town —–$4,040,000 —–$80,574,000
8 —–My Soul to Take —–$3,161,000—– $11,907,000
9 —–Easy A —–$2,650,000—– $52,334,000
10 —–Wall Street: Money Never Sleeps —–$2,350,000 —– $47,882,000