“Fringe” is one of, if not the best show on television, popular with fans and critics alike. Somehow creators J.J. Abrams, Alex Kurtzman, and Roberto Orci brought together every outlandish, freaky bit of theoretical science, combined it with some well-rounded characters, and made it work. And Friday nights are notoriously a death sentence for television shows; a dumping ground for shows that underperformed, a last desperate gasp for shows that are on their last legs, or a spot for a midseason replacement with nowhere else to call home. So, needless to say, a lot of people were surprised, and reasonably concerned, when Fox announced that starting on January 21, 2011, “Fringe” will air on Friday nights.
Of course Fox is well aware of the public perception of a Friday night timeslot, and has released a promo to combat this view. They cut together a bunch of clips from “Fringe” that have to do with death, along with a collection of quotes lamenting the assumed impending demise of the show. There are also a couple of sweet taglines, “Friday is about to get freaky,” and “You may think Friday night is dead, but we’re gonna re-animate it.”
The clip is pretty funny, and if nothing else, it indicates that Fox isn’t automatically assuming that “Fringe” is doomed. In a sly, sarcastic aside, the first episode back is called “Firefly”, and as everyone knows, Joss Whedon’s “Firefly” was a Friday night casualty on Fox. So if you don’t want the show to die a horrible, cold and alone on a Friday night, for God’s sake, tune in on January 21, and every Friday night after that. If any show can defy the bounds of normalcy and warp conventions, it is probably “Fringe”.