Ugh. I don’t even have the energy to bash the 3D fad anymore, so I’m not going to bother from this moment on. I’ll dance a jig on its grave when it inevitably dies (and die it will), along with all the empty-headed Hollywood suits that have been stumbling all over themselves to turn everything into a 3D movie, whether it calls for it or not. Here’s Columbia’s press release regarding their decision to shoot Marc Webb’s “Spidey” reboot in 3D. So many words. They should have just said: “Duh. Avatar.” And then moved on.
Spider-Man will swing into theaters worldwide in 3D beginning July 3, 2012, it was announced today by Jeff Blake, Chairman of Sony Pictures Worldwide Marketing & Distribution. The new film which is still untitled, will begin production later this year directed by Marc Webb from a screenplay by James Vanderbilt. Avi Arad and Laura Ziskin will produce the film from Columbia Pictures and Marvel Studios.
Commenting on the announcement, Blake said, “Spider-Man is the ultimate summer movie-going experience, and we’re thrilled the filmmakers are presenting the next installment in 3D. Spider-Man is one of the most popular characters in the world, and we know audiences are eager and excited to discover Marc’s fantastic vision for Peter Parker and the franchise.”
Spidey’s zits to strike 3D fear into the hearts of criminals everywhere July 3, 2012.