Hollywood is good at spinning numbers, but it’s hard to spin $37 million global box office from a $60 million dollar budget. And we haven’t even included all the promotional costs yet. That’s an epic flop of epic proportions, folks.
Such was the fate of “The Mortal Instruments: City of Bones”, a film based on yet another YA book series about a spunky teenage heroine who must save the world cause she’s special. I believe she also had two hunky boys vying for her attention. Even before the film opened, the producers were already setting a start date for production on the sequel.
Then the film opened with a whimper despite an apparently huge book reading fanbase. Maybe it was the casting, maybe it was the fact that teen YA book readers were getting sick and tired of the same ol junk. After all, reading the same ol junk in book form is actually way different than seeing it on the big screen in living color and with flesh and blood actors. There’s that whole imagination thing at play when you’re reading a book, even if everything you’re reading has been done a million times. You can’t quite get away with looking generic on the big screen, and my God, did the trailers for “The Mortal Instruments: City of Bones” looked generic.
In a statement, Constantin Film, the people footing the bill for the movie, released a statement saying the reason for the sequel’s delay is so the company can “analyze the results to date and reposition the franchise in order to maximize results for future installments.”
Translation: maybe we’ll make some of our production cost back from the DVDs.
If not, then I don’t expect you’ll be seeing a sequel anytime soon, since I’m guessing this is one of those franchises where you can’t go low/no-budget with a sequel given all the magic and demon stuff involved. Of course, Constantin Film could just decide to be bullheaded and pay for another expensive sequel anyway. That would be awfully brave of them. Stupid, but brave.
Via : THR